Research shows us that many prospective members are looking for a way to get better acquainted with other business and professional people in the community. This can also be a factor to retaining Rotarians through down turns in the economy, such as we're suffering now.
Here is an article that appeared in the August 2009 issue of The Rotarian Magazine that talks about how marketing and networking can be beneficial to the club and to the members - Free advice from marketing expert Mary Shallies.
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